Our Mission

To stimulate and support sustainable economic growth and prosperity to the food and agricultural industries in the mid-Atlantic region by providing businesses with innovative research, customized practical solutions, resources for business incubation, and a trusted source for information and guidance.


As a result of an in-depth study conducted by Cook College in 1997, the New Jersey Agricultural Experiment station established the Food Innovation Center to address the needs of New Jersey's food industry. The research quantified the significant challenges facing the state's agricultural and food industries. It also identified key business needs that are critical in fostering a strong, viable, and sustainable food industry sector within the state. These needs include: access to new technologies, assistance with product and market development, technical solutions to regulatory and permitting obstacles, financial and sales support, workforce development and training, and access to processing equipment that will enable least-cost manufacturing of high quality value-added products.

With our team of on-site specialists and access to the vast resources at Rutgers University , we offer our client companies a full range of services.  It is believed that this integrated level of support offered by our staff and university partners makes us unique in the country among food business incubators.


The Community We Serve

The $82 Billion Food and Agriculture Sector: New Jersey's 2nd largest Consumer Goods Industry.


The Center specifically targets:

  Farmers and Cooperatives desiring to create new businesses based on value-added agricultural products and/or developing new markets for their existing commodities
  Startup Food Companies coping with challenges such as financing, technology, regulations, market development and infrastructure requirements
  Existing Small and Mid-sized Food Companies seeking to access new technologies, upgrade quality assurance capabilities, enter new markets, and expand and improve their operations
  Retail and Foodservice Establishments seeking to improve their operations and purchase locally grown New Jersey products