Food Business Basics

Interactive Workshop & Training Session

Thinking of jumping into a specialty food business or are you already knee deep and need some assistance from the experts to help you through your current challenges?

Food Business Basics is a unique opportunity for food entrepreneurs, like yourself, to learn critical aspects of entering or growing your business in the prepared food and beverage industry.  As an attendee, you will be in front of movers and shakers working in the industry, who will give you advice on how to create, commercialize, market and sell in this competitive market.

Our 1-day interactive workshop and training session will include panel discussions and round table breakout sessions where you will be able to learn and get your custom questions answered by business and technical experts, including food scientists, food safety regulators, food buyers and distributors, legal experts, trend and category experts, marketing and packaging gurus, and many more! 

Hot Panel Discussions & Panelists:

Selling your Product - How to sell to the retail buyer, foodservice operator and distributor: 
John Lawson, Regional Grocery Buyer with Whole Foods Market
Lisa Tenore, Senior Food Buyer with Rutgers University
Matt Christmas, Sales with Driscoll Foods (Distributor)
Diane Holtaway, Associate Director of Marketing & Business Development with the Rutgers Food Innovation Center (Bridgeton)

Brand Power – Creating and protecting your brand:
Danielle DeFilippis, Esq, Trademark Attorney with Norris McLaughlin P.A.
Deborah Smith, President of FoxTrot Media LLC & Owner/Executive Editor of Jersey Bites
Michael Wilson, Owner & Creative Director of Madevisible Studio
Damon Riccio, Account Executive with ROI-NJ
Lisa Kent, Founder/Marketing & Innovation Consultant, The Luminations Group LLC
Sioux Irvin, Owner / Principal with Conshohocken Color Corporation

Show Me The Money - How to plan for and access capital: 
Topiltzin Gomez, with Honeycomb Credit
Carol Waties, Director with NJ Small Business Development Centers
Marc Kramer, Executive Director with Private Investors Forum
Janis Grover, Specialty Food Consultant with Grover Global Food Marketing LLC

From Concept To Commercialization - Transforming your idea from concept to package: 
Richard McArdle, Executive Director with Rutgers Food Innovation Center (Bridgeton)
Nolan Lewin, Director with Rutgers Food Innovation Center (Piscataway)/Director of Operators (Bridgeton)
Anshu Dua, Co-Founder & CEO of The Chaat Company
Joe Sudo, Founder of Not Joe Mama’s Sauce
Julie Elmer, Associate Director of Food Technology with Rutgers Food Innovation Center (Bridgeton)

Food Safety - What you need to know: 
Donna Schaffner, Associate Director of Food Safety, Quality Assurance & Training with Rutgers Food Innovation Center
Jeanne Garbarino, Food Safety Consultant
Eva Szewczyk, Food Safety HACCP Trainer, with the Rutgers Food Innovation Center
Stephen Dagrosa, Food Safety & HACCP Instructor

Following the panels and presentations, you will have the opportunity to speak with experts directly during our interactive round table sessions.  Get your questions answered and learn from people who are in-the-know!  PLUS! Hear the entrepreneurial stories from clients who have worked with the Food Innovation Center at Rutgers to successfully launch their products.  Listen to their journeys and learn from their successes, pitfalls and challenges.

Interactive Round Table Discussions:

Selling To The Retail Buyer and Food Merchandising –
John Lawson, Regional Grocery Buyer with Whole Foods Market
Jonathan Raduns, Food Merchandising and Retail Consultant with Merchandise Food

Selling To The Ecommerce Buyer –
Brian Moran, Strategic Account Executive with Amazon Services LLC

Selling To The Foodservice Buyer And Distributor –
Lisa Tenore, Senior Food Buyer with Rutgers University
Matt Christmas, Sales with Driscoll Foods (Distributor)
Joyce Friedberg, Marketing Research Specialist at Rutgers Food Innovation Center (Foodservice Marketing)

Protecting Your Brand –
Danielle DeFilippis, Esq, Trademark Attorney with Norris McLaughlin P.A
Janis Grover, Specialty Food Consultant with Grover Global Food Marketing LLC

R&D/Manufacturing Your Product –
Richard McArdle, Executive Director with Rutgers Food Innovation Center (Bridgeton)
Julie Elmer, Associate Director of Food Technology with Rutgers Food Innovation Center (Bridgeton)

Scale Up Your Product And Working With Food Operations – 
Nolan Lewin, Director with Rutgers Food Innovation Center (Piscataway)/Director of Operators (Bridgeton)

Advocate For Small Businesses – 
Carol Waties, Director with NJ Small Business Development Centers
Christine Myers, Advocate, Office of Advocacy – US Small Business Administration, NY, NJ, PR, US Virgin Islands

Building Your Brand –
Deborah Smith, President of FoxTrot Media LLC & Owner/Executive Editor of Jersey Bites
Lisa Kent, Founder/Marketing & Innovation Consultant, The Luminations Group LLC

Marketing & Communication Programs That Grow Your Business –
John Martorana, President with Oxford Communications

Graphics & Design, From Logo to Packaging –
Michael Wilson, Owner & Creative Director of Madevisible Studio
Sioux Irvin, Owner / Principal with Conshohocken Color Corporation

Food Safety –
Donna Schaffner, Associate Director of Food Safety, Quality Assurance & Training with Rutgers Food Innovation Center
Jeanne Garbarino, Food Safety Consultant
Stephen Dagrosa, Food Safety & HACCP Instructor

Ask The Entrepreneurs –
Anshu Dua, Co-Founder & CEO of The Chaat Company
Joe Sudo, Founder of Not Joe Mama’s Sauce

Accessing Capital For Your Business –
Topiltzin Gomez, with Honeycomb Credit
Marc Kramer, Executive Director with Private Investors Forum

How To Work With The Food Innovation Center At Rutgers University –
Diane Holtaway, Associate Director of Marketing & Business Development with the Rutgers Food Innovation Center (Bridgeton)

 

Continental Breakfast is sponsored by Norris McLaughlin P.A. Attorneys at Law

Lunch is sponsored by the NJ Food Processors Association


At the end of the day, you will get to network with fellow attendees and presenters to develop and build business relationships that will be invaluable to you and your business. 

We’ve given you some of the best reasons to join our highly anticipated interactive workshop.  Don’t wait! Our Food Business Basic Workshop sells out quickly! 

The workshop and training session will take place at the Rutgers EcoComplex in Bordentown, NJ, located just down the street from Route 295, NJ Turnpike, Route 130 and Route 206.

Date: Monday September 9, 2019
Registrations and Coffee: 8:30 am
Time: 9:00 - 5:00 pm (Lunch will be provided)
Location: Rutgers EcoComplex
Clean Energy Innovation Center
1200 Florence-Columbus Rd.
Bordentown, NJ 08505-4200

Added Bonus: We welcome participants to sign up for a tour at either the Food Innovation Center @ Rutgers University facility in Piscataway or Bridgeton.  Dates will be announced at the class.

 


Registration fee:

$249/per person adult registration fee
Click here for Adult Registration


$29/per person student rate registration fee. Student ID must be presented day of the event.

Click here for Student Registration

**No Refund**

Please register today as this event sells out fast!

To learn more about the seminar, contact us by email at FIC@NJAES.rutgers.edu

About the Food Innovation Center @ Rutgers University
The Food Innovation Center @ Rutgers University (FIC) is a One-Stop Shop for US and International Food and Beverage Businesses looking to accelerate in the US market.  A team of food industry veterans offer expertise in Business Development, Marketing, Marketing Research, R&D, Food Safety, Manufacturing and Sales.  Our USDA and FDA inspected processing facilities provide over 50,000 sq. ft. of manufacturing, storage, laboratory/office/meeting space and training facilities supporting our ability to Learn - Innovate - Accelerate into the market.

FIC is a Center within the New Jersey Agricultural Experiment Station (NJAES) at Rutgers, The State University of New Jersey.